{"id":232758,"date":"2025-03-30T14:33:09","date_gmt":"2025-03-30T17:33:09","guid":{"rendered":"https:\/\/triciclo.eco.br\/?post_type=project&#038;p=232758"},"modified":"2026-05-12T15:17:02","modified_gmt":"2026-05-12T18:17:02","slug":"retorna-machine-bradesco-no-lollapalooza-2025","status":"publish","type":"project","link":"https:\/\/triciclo.eco.br\/es\/project\/retorna-machine-bradesco-no-lollapalooza-2025\/","title":{"rendered":"Retorna Machine Bradesco no Lollapalooza 2025"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.3&#8243; _dynamic_attributes=&#8221;content&#8221; text_font=&#8221;Montserrat|800||on|||||&#8221; text_text_color=&#8221;#c1d32a&#8221; text_font_size=&#8221;35px&#8221; text_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||50px|||&#8221; global_colors_info=&#8221;{}&#8221;]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IiIsImFmdGVyIjoiIn19@[\/et_pb_text][et_pb_image src=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@&#8221; title_text=&#8221;WhatsApp Image 2022-06-28 at 16.03.56(1)&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.17.3&#8243; _dynamic_attributes=&#8221;src&#8221; width=&#8221;87{2c2d5fb6f19daef84974ddd85b232ffdc793e482bc6aaa1c91c74bf4c228ce43}&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.20.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Entre os dias 28, 29 e 30 de mar\u00e7o de 2025, a Ambipar Triciclo marcou presen\u00e7a no Lollapalooza Brasil, um dos maiores festivais de m\u00fasica do pa\u00eds, realizado no Aut\u00f3dromo de Interlagos, em S\u00e3o Paulo.<\/p>\n<p>Em parceria com o Bradesco, foram instaladas duas Retorna Machines em espa\u00e7os estrat\u00e9gicos do evento: no Bradesco Lounge e no Bradesco Square. A a\u00e7\u00e3o uniu sustentabilidade, tecnologia e experi\u00eancia do p\u00fablico por meio de uma din\u00e2mica simples e interativa.<\/p>\n<p>Para participar, os visitantes aproximavam o cart\u00e3o Bradesco na Retorna Machine, realizavam o descarte correto dos copos utilizados durante o festival e recebiam um brinde exclusivo personalizado da marca. A iniciativa incentivou a reciclagem de forma pr\u00e1tica, gamificada e conectada ao universo do entretenimento.<\/p>\n<p>Ao longo dos tr\u00eas dias de evento, a a\u00e7\u00e3o alcan\u00e7ou resultados expressivos, com 2.347 copos reciclados, gerando impacto ambiental positivo com economia de energia, redu\u00e7\u00e3o de CO\u2082 e preserva\u00e7\u00e3o de recursos naturais<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.20.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;96%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_font_size=&#8221;22px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Veja como a presen\u00e7a da Retornou bombou no evento!<\/p>\n<p>[\/et_pb_text][et_pb_video src=&#8221;https:\/\/youtu.be\/Z8o1oIEF80s?si=6q1D8BD5NnB6H_-l&#8221; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_video][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;auto&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][difl_imagecarousel use_lightbox=&#8221;on&#8221; use_lightbox_caption=&#8221;on&#8221; vertical_align=&#8221;center&#8221; image_scale=&#8221;on&#8221; image_scale_value=&#8221;1&#8243; content_hover=&#8221;on&#8221; anim_direction=&#8221;center&#8221; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; caption_font=&#8221;Montserrat|700|||||||&#8221; caption_text_align=&#8221;center&#8221; caption_text_color=&#8221;#FFFFFF&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; ic_overlay_background_bgcolor__hover_enabled=&#8221;on|hover&#8221; ic_overlay_background_bgcolor__hover=&#8221;rgba(0,0,0,0.31)&#8221;][difl_imagecarouselitem admin_label=&#8221;RM Lolla 2025&#8243; image=&#8221;https:\/\/triciclo.eco.br\/wp-content\/uploads\/2026\/05\/rm-lolla-2025-01-gigapixel-standard-v2-2x.jpg&#8221; alt_text=&#8221;Retorna Machine no Lollapalooza 2025&#8243; ic_button_button_url_new_window=&#8221;1&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/difl_imagecarouselitem][difl_imagecarouselitem admin_label=&#8221;RM Lolla 2025 2&#8243; image=&#8221;https:\/\/triciclo.eco.br\/wp-content\/uploads\/2026\/05\/rm-lolla-2025-02-gigapixel-low-resolution-v1-2x.jpg&#8221; alt_text=&#8221;Retorna Machine no Lollapalooza 2025&#8243; ic_button_button_url_new_window=&#8221;1&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/difl_imagecarouselitem][difl_imagecarouselitem admin_label=&#8221;RM Lolla 2025 3&#8243; image=&#8221;https:\/\/triciclo.eco.br\/wp-content\/uploads\/2026\/05\/rm-lollal-2025-03-gigapixel-low-resolution-v1-2x.jpg&#8221; alt_text=&#8221;Retorna Machine no Lollapalooza 2025&#8243; ic_button_button_url_new_window=&#8221;1&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/difl_imagecarouselitem][difl_imagecarouselitem admin_label=&#8221;RM Lolla 2025 4&#8243; image=&#8221;https:\/\/triciclo.eco.br\/wp-content\/uploads\/2026\/05\/rm-lolla-2025-04.jpg&#8221; alt_text=&#8221;Retorna Machine no Lollapalooza 2025&#8243; ic_button_button_url_new_window=&#8221;1&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/difl_imagecarouselitem][\/difl_imagecarousel][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entre os dias 28, 29 e 30 de mar\u00e7o de 2025, a Ambipar Triciclo marcou presen\u00e7a no Lollapalooza Brasil, um dos maiores festivais de m\u00fasica do pa\u00eds, realizado no Aut\u00f3dromo de Interlagos, em S\u00e3o Paulo. Em parceria com o Bradesco, foram instaladas duas Retorna Machines em espa\u00e7os estrat\u00e9gicos do evento: no Bradesco Lounge e no [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":232972,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[103,105,130,163],"project_tag":[],"class_list":["post-232758","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-campanhas-promocionais","project_category-eventos","project_category-premios","project_category-retorna-machine"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/project\/232758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/comments?post=232758"}],"version-history":[{"count":7,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/project\/232758\/revisions"}],"predecessor-version":[{"id":232997,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/project\/232758\/revisions\/232997"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/media\/232972"}],"wp:attachment":[{"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/media?parent=232758"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/project_category?post=232758"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/triciclo.eco.br\/es\/wp-json\/wp\/v2\/project_tag?post=232758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}